London Workshop


Media4All Conference for Migrants

22 June 2012,  9:30am – 4:00pm

London Metropolitan University, Tower Building

166-220 Holloway Road



The media conference for migrants was organised in partnership with the Migrants Resource Centre (MRC). It attracted over 40 participants.


The day started with a welcoming note by Ros Lucas, Executive Director of MRC. She invited participants to get involved in the media projects run by the Centre namely, the New Londoners quarterly digital magazine, website and Facebook page; media and journalism workshops; news online that will be published in the free Metro newspaper; and a media photo competition.  Eugenia Markova, senior researcher from the UK team of the MEDIVA project presented the findings from the testing of diversity indicators in the UK.  

The day continued with the parallel running of four media training sessions, in morning and afternoon. Each trainee attended two of these.

The workshop on ‘Journalism: Telling your story effectively’ (Studio 2), was facilitated by James Rogers, Senior Lecturer in International Journalism at London Metropolitan University and a MEDIVA journalist. He guided trainees through the skills needed to keep their news story concise and to get their message across effectively. During this practical session participants explored what made a good news or feature story, how to use the internet to find sources and weigh up different perspectives, as well as beginning a writing exercise which could later be submitted to one of the the Migrants Resource Centre’s news websites for publication.

Nathalie McDermott, from On Road Media, provided an overview of the characteristics of good quality audio journalism for radio or podcasting. Her workshop ‘Using the radio to get your message across’ (Studio 1), gave participants the opportunity to learn new skills for giving broadcast interviews by practicing the creation of short audio recordings with the use of digital recorders and microphones.

The workshop ‘Focus on the edge: digital story telling with photography’ (Room TMG-72), was run by Jon Santa Cruz, a freelance photographer and educator specialising in travel and portraiture, and Julia Horbaschk, a freelance social documentary photographer and educator. Workshop participants developed and practiced skills for telling stories: basic camera skills including composition and basic post-production skills in Photoshop (levels, colour, sizing and captioning). Participants worked in groups and produced a brief that enabled them after the workshop to enter the photo competition organised by the Migrants Resource Centre.

The workshop on ‘Media awareness and speaking to the media’ (Room TM1-43) was facilitated by Yva Alexandrova, Corporate Social Responsibility Consultant for the media company Aegis and Neil Ansell, a freelance journalist and writer working on the MEDIVA project. The workshop provided practical skills in how to present oneself and one’s story when speaking to the media. The workshop emphasised the importance of knowing and understanding the different media outlets and the ways of interacting with them. It was noted that social media presented an easy and accessible way for marginalised groups in particular, including migrants, to create and share their stories. It was suggested that social media could be used as a stepping stone to get broader media coverage on specific issues.

At the end of the day participants shared their experience with the media training completing evaluation forms and were given certificates of attendance.